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Portland, OR, 97209


The power of well designed incentive

James Kellerman

Great idea and neat execution in response to the question posed by Volkswagen "can we get more people to obey the speed limit by making it fun to do so?"

Also great production values, it is impressive to see how even these sorts of shorts are benefitting from great camerawork and I imagine the low cost ease of use of DSLR's for video.